The Wine Atlas
Curated wine journeys, from a regional chart to your door
Overview
Wine, told one place at a time.
A concept site for a curated wine kit. Visitors pick a region on an illustrated chart and the page follows them there: the landscape, the grape, the flavours to look for and the kit that arrives at the door. A short film opens the site, and the page colour shifts from cellar to parchment to burgundy to linen as the journey moves on.
Proof of conceptKey features
- 01
An interactive regional chart
Six regions sit on an illustrated map. Choosing one opens its own story.
- 02
Hero film that settles on a still
The film plays once, then rests on a final frame with the headline in place.
- 03
A "Surprise me" compass
Visitors who cannot choose let the compass pick a destination.
- 04
A page that changes with the journey
The background moves through night, parchment, burgundy and linen as you scroll.
- 05
Region stories and flavour notes
Each region has its own scene, grape and tasting notes.
- 06
Kit preview
The page shows what arrives in the box before the visitor commits.
Mobile-first. Responsive by design.
Built to feel native on a phone
Designed and tested across mobile, tablet and desktop, with particular attention to touch interactions, typography and layout on smaller screens.
Scroll over the phone to see the full page.
A closer look
01
Pick a place on the chart
Six regions on an illustrated map, plus a Surprise me option for visitors who cannot choose.